Just a sampling of online marketing lawsuit cases we have worked upon — download the CV of Chris Silver Smith for a more comprehensive list.
Teamworks Innovations, Inc. v. Starbucks Corp.
Expert witness services were provided for the defendant, Starbucks Corporation.
PODS Enterprises v. U-Haul International, Inc.
Expert witness services were provided for the plaintiff, PODS Enterprises, in this lawsuit that established one of the largest corrective advertising damages awards in history.
Gianni Versace S.r.l. v. Fashion Nova, Inc.
The notorious fast fashion company, Fashion Nova, was sued in this complaint by fashion icon heavyweight, Gianni Versace, for trademark infringement. The complaint included allegations of infringement conducted via Fashion Nova’s webpages, and expert Chris Silver Smith was asked to analyze the allegedly black hat SEO practices that the defendant had conducted.
Adidas America, Inc., & Adidas AG, v. Fashion Nova, Inc.
Another suit similar to the Versace v. Fashion Nova lawsuit, where this time fashion industry heavyweight, adidas, filed a trademark infringement complaint against Fashion Nova, and Chris Silver Smith also provided opinions on alleged black hat SEO practices employed in order to establish webpage rankings in Google search for the adidas name and other adidas trade names involving their iconic three-striped designs.
Miami Slice Pizza, LLC v. Carnival Corporation
Chris Silver Smith serves as an expert witness rebutting Miami Slice Pizza’s expert witness, George Arango, a.k.a. “Mr.Eats305,” on matters related to social media, brand recognition, and interpretation of social media analytics in this trademark infringement lawsuit.